Ben Sutherland

I’m Ben Sutherland. I make things, products, software, art, physical objects, occasionally a book. The work on this site spans about twenty years of doing that across a few different careers, but the instinct behind it is the same: see a problem or an idea, and make the thing.

I co-founded Present Creative, a full game development studio focused on art production, UI/UX, and prototypes. Our clients included Disney, EA, Zynga, Microsoft, Google, PopCap, Bandai Namco, GLU, Machine Zone, Wooga, DeNA, Funko, Taito, Originator Kids, Metamoki, Gree, Funzio, Gamblit, iMex VR, and many more, shipping art, interfaces, and playable prototypes across mobile, console, VR, and skill-based gaming. Along the way I codified a UX process (information architecture, screen flows, friction planning, wireframes, motion planning) that became how we shipped UI work for clients. Present Creative was acquired by Greentube, where I led product on original math designs, game designs, and internal tooling, continuing the same kind of practitioner-leader work I’d been doing as a founder.

Today I’m as interested in what AI changes about creative and leadership work as I am in any of the craft itself. I write about that on Substack. I also still build things in my spare time, sometimes a Photoshop mockup turns into a working CSS/JS injection deployed against the live Claude desktop app over a weekend, sometimes it’s an arcade controller running Unity visuals at a festival, sometimes it’s a chess set printed two pieces at a time on a resin printer.

This site is organized into three buckets:

  • Business Stuff, product, UX, and creative leadership work
  • Art Stuff, installations, generative work, music videos, hands-on builds
  • Writing, leadership, AI, and creative practice

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